How to Start a
Record Label: “Hip Hop Industry Secrets Revealed”
Putting out your
own records and starting your own record label sounds very scary and
overwhelming. No matter how big your
plans or what kind of goals you have,
no one is going
to start a record label and become as big as Artista Records overnight. But starting
your own record label doesn’t have to be scary and impossible.
By following the process of starting your own
record label, step by step, you can and will
succeed. In every industry, especially
in the music and entertainment industries, there is a
formula that must be followed. But to
follow the steps in order to start your own record
label, you need to know what those steps are.
There are two
reasons why you may choose to put out your own records: to make money, and/or to
get the attention of a major record label in the future. When the major record labels
ignore you, you have very limited options.
Putting out records on your own, under your
own label, is a good idea because you can call the shots and earn a lot more from your
music. Under your own label, you’ll get
a lot more freedom and more direct profit
than working for a large, corporate music label. If you don’t own your own label, you’re
just a sharecropper.
It is a lot of
work, but by starting out slowly you’ll eventually gain momentum and running your
record label will become second nature.
The first step is to create a clear, concise
plan that you can follow. If you don’t
know where you’re going with your label, how can
you get anything done at all? Know your
goals, know what you want to get done, and
decide how you’re going to do it – and then you have a plan for success.
Step 1 : Getting Started
When you think
about starting your own record label, the list of things that needs to be done seems
to only get longer and longer. The trick
is to slow down and take things on a
step-by-step basis. So what’s the
most important first step of starting your own record label? The decision to
start your own record label, which means you’re already one step into the game – a perfect
situation. Once you know you want to
start your own record label, one of the biggest
challenges is already behind you. A
record label is a little bit of money and a great big
dream – things that you already have. So, what’s the next step? How do you turn your dream into a reality,
and bring your goals to
life?
Step 2. Your
Record Label Name
Establishing a
name is actually very important and needs to be done right away. Once you give
your company a name, it begins to take on a life of its own, which is exactly what you
want. The name you choose should say
something about your company, and be
fairly easy to pronounce, spell, and remember.
If your company name is
long, complicated, and easily forgettable then people won’t think of you when
they think of records
– which is bad news for you and your business.
Pick a name that suits you, but one
that will stick in people’s mind. It’s
best to come up with a name that’s easily
searchable on the Internet, also, which means it ought to be easy to
spell. To make this name legally yours, you have to
file a Fictitious Name Statement. This is also
known as “Doing Business As.” Once you
fill out this form, a search is performed to make sure that no other company in your state is using that name. Because you don’t want
your company to be confused with anything else, especially once the money and good
word-of-mouth starts coming in, you want to make sure this is done as soon as
possible. Unless no one else has it,
that name isn’t really yours to use.
Step 3. What Kind of Business Are You Running Here,
Anyway?
There are three
types of businesses that you may be starting when you begin your own record
label, and all have their own advantages and disadvantages. Sole
proprietorship: The single owner of the business (namely, you) is responsible for
all risks and liabilities including profits and losses, solely and completely. This means that you fly alone and that
anything and everything that happens with
your business falls on your shoulders. Partnership: The
business is comprised of two or more partners, who equally share losses,
profits, risks, etc. Any business that
is made up of two or more members is a
partnership, unless that business is a corporation. Corporation: A
separate legal group exists to limit the owners’ liability and risk. In this case,
the owners of the business are known as “stockholders” and have a little less
absolute control over their own business interests. Once you know
what kind of business you want your label to be (and don’t worry, because you can
always change the make-up of your business platform later in the game), you can legally
license your business.
Step 4. Be Legal, Be Licensed
It isn’t at all
difficult to get a business license. A
trip to your local city or county business license
office (addresses in the phone book) is all it takes. You can even get your license
through the mail by requesting forms on the telephone. At this point you may have to
speak with the zoning office in your area, who will have specific questions about where you
plan to run your business and what you will be selling. There is a fee associated with
obtaining a business license. Consider
it your very first business expense. Once you’re licensed and legal, you’re in
business. Congratulations! You are now the proud
owner of your own record label. Let’s
make sure that business is profitable for
you.
Step 5. Your Tax ID Number
No, you are not
required to have one. But it’s much
easier if you do have one, and depending on
how big your business gets you’re going to need one in the future anyway. The sooner you get a Federal Tax ID number,
the less hassle you will have to deal with. Insurance and retail purposes make this
number a necessity, and if you ever have any
employees you will be required to have this number.
Step 6. Be Bold,
Be a Retailer
If you’re going to sell records, you’re going
to need a retail license or permit. And let’s face
it, the whole point of this business is to sell records, so you may as well bite the bullet
and get this permit as soon as it’s possible for you to do so. You’ll be expected to
collect all the necessary taxes from any of your sales and turn the money into your State
Department of Revenue.
You must definitely follow the government and
federal laws, or you’ll be very quickly out of
business.Before any sales are
conducted, be sure your retail license is firmly in place.
Once you’ve completed the steps above, you own
a record label. It’s just that simple. So, why doesn’t everyone do this?
Now, you have to
think about things like:
- Distributing Your Music
- Scheduling Tours and Live Shows
- Merchandising
- Signing Your Artists
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